Priyanka Tiwari
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Suspense crime, Digital Desk : Apple's aggressive manufacturing expansion in India continues to show strong momentum, with the production value of iPhones in April 2024 reaching an impressive $1.1 billion. While this figure represents a slight dip from the peak months of the previous fiscal quarter, it notably remains ahead of the monthly average for the entire fiscal year 2024.
This data indicates that the recent cooling is not a sign of a slowdown in Apple's strategy but rather a predictable seasonal fluctuation. The production cycle is naturally quieter in the months following the busy holiday season and before the ramp-up for the next-generation model, the anticipated iPhone 16.
The Bigger Picture: A Strategic Success
The April figures are a testament to the remarkable growth of Apple's manufacturing footprint in India. For the full fiscal year 2024 (ending in March 2024), Apple's suppliers produced a staggering $14 billion worth of iPhones in the country. This translates to a monthly average of approximately $1.16 billion, which the current numbers are closely tracking, underscoring the sustainability of this high level of output.
This sustained performance is a cornerstone of Apple's global "China Plus One" strategy, which aims to diversify its supply chain and reduce its reliance on a single country for manufacturing. India has rapidly emerged as the primary beneficiary of this strategic shift, becoming a vital hub for both production and exports.
Fueled by Policy and Partnerships
The explosive growth has been significantly bolstered by the Indian government's Production-Linked Incentive (PLI) scheme, which provides financial incentives to encourage domestic electronics manufacturing.
Apple's key assembly partners in India have been at the forefront of this expansion:
Foxconn: The largest of Apple's partners, leading the production charge.
Pegatron: A significant contributor to the overall output.
Wistron: Whose operations were recently acquired by the Tata Group, marking a major milestone for a homegrown Indian company entering Apple's elite supply chain.
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