Priyanka Tiwari
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Suspense crime, Digital Desk : Bajaj Auto is making a major play for the budget-conscious electric scooter market with the launch of its new model, the Chetak 2901. Aggressively priced at just ₹95,998 (ex-showroom), this new variant makes the iconic Chetak brand more accessible than ever, aiming to compete directly with popular rivals from Ola, Ather, and TVS.
The Chetak 2901 is designed to be a practical and stylish choice for daily urban commuting, blending the trusted Bajaj name with modern technology and an attractive price point.
Key Features of the Bajaj Chetak 2901:
Impressive Range: The scooter boasts an ARAI-certified range of 127 kilometers on a single charge, making it more than capable of handling daily city travel without frequent charging stops.
Modern Technology: Despite its competitive price, the Chetak 2901 comes equipped with a colored digital console that provides all essential information at a glance. It also features Bluetooth connectivity, allowing riders to pair their smartphones for added functionality.
Style and Customization: The new model is available in five vibrant colors: Red, White, Black, Lime Yellow, and Azure Blue. For those looking to enhance its look, an optional TecPac can be added, which includes features like alloy wheels.
Strategic Positioning: This model is positioned as the new entry-level option in the Chetak lineup, sitting below the more premium Chetak Urbane and Chetak Premium variants, giving buyers more choice based on their budget and needs.
By launching the Chetak 2901, Bajaj is clearly signaling its intent to capture a larger share of India's booming electric two-wheeler market. This new scooter offers a compelling combination of brand legacy, useful range, and modern features, all wrapped in a package that is now significantly easier on the wallet.
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