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Maruti’s Game-Changer: The Cab Driver’s Ultimate Choice

Top Selling Sedan: Maruti Dzire Dominates the Indian Market with 25 Lakh Units Sold

When it comes to best-selling sedans in India, one name stands head and shoulders above the rest – the Maruti Suzuki Dzire. This compact sedan has achieved a remarkable milestone by crossing the 25 lakh units sold mark. What’s even more impressive is that no other sedan in India has come close to the one-million (10 lakh) sales figure, making the Dzire a true leader in its segment. In this article, we’ll delve into the journey of Maruti Dzire’s success, the statement from Maruti Suzuki, and why it has become the preferred choice for cab drivers.

Maruti Suzuki’s Statement

Shashank Srivastava, Senior Executive Director (Marketing and Sales) at Maruti Suzuki India, expressed the company’s commitment to offering quality products in all segments with the latest technology, innovative features, and contemporary design. He stated, “Dzire validates the strengths of our brand as customers continue to show their preference for it. We are grateful to our customers for their unwavering trust in the brand Dzire. Achieving the milestone of 25 lakh hearts is significant.”

The Journey of Maruti Dzire

Maruti Suzuki Dzire was first introduced in the financial year 2008. Since then, it has steadily climbed the sales charts. In the financial year 2009-10, it achieved the milestone of selling 1 lakh units. The sales journey began there, and by the financial year 2023-24, it reached a staggering 25 lakh units sold. The numbers speak for themselves – in the financial year 2012-13, 5 lakh units were sold, followed by 10 lakh units in 2015-16, 15 lakh units in 2017-18, and 20 lakh units in 2019-20.

Dzire’s Current Sales

In the recent month of August 2023, Maruti Dzire recorded sales of 13,293 units. It continues to be the top-selling sedan in the country and ranks 7th among all cars sold in India. Typically, it consistently ranks among the top 10 best-selling cars in the country each month. What’s noteworthy is that no other sedan comes close in terms of sales figures, making it the preferred choice among cab drivers.

The Cab Drivers’ Favorite

Just as Toyota Innova and Maruti Ertiga are highly favored in the 7-seater commercial car category, Maruti WagonR and Maruti Dzire dominate the 5-seater commercial car segment. If you observe the cab fleets of ride-hailing services like Ola and Uber, you’ll notice that the majority of cars are either WagonR or Dzire. Both the WagonR and Dzire come in tour variants, primarily used for commercial purposes.

In conclusion, Maruti Suzuki’s Dzire has not only rewritten the record books by selling 25 lakh units but has also cemented its position as the top-selling sedan in India. Its appeal goes beyond individual buyers, as cab drivers also prefer it due to its reliability and cost-effectiveness.