Cloud technology enables healthcare businesses to run better: Tata 1MG
New Delhi: The Indian online healthcare market has grown exponentially in the last two years of the pandemic. This market, estimated at Rs 460 billion in the year 2020, can reach Rs 3,228 billion by 2026. According to Research and Markets.com, during the period 2021-2026, home healthcare solutions will become the fastest growing segment of the market as a result of social distancing norms and self-isolation norms. Which is expected to be implemented to prevent the spread of Kovid-19.
The market is broadly segmented into home health services, devices, and solutions. According to Tushir Agarwal, Head of Engineering Affairs, e-Pharmacy, e-Diagnostics and e-Consults at Tata 1MG, it involves multiple stages and actors to complete the entire user journey, for which different systems are needed. An integrated and collaborative approach is required between
Agarwal told the news agency that for a seamless user experience, it needs information to flow through various layers in an accurate and timely manner and Amazon Web Services (AWS) allows them to run their business. empowering us to gain an edge in many aspects.
Here are some highlights from his interview: Q: The pandemic has accelerated the digital transformation journey of most enterprises. Can you tell us about your key strategic pillars on which you want to build the digital strategy of Tata 1MG? Answer: We have always been following a ‘Digital First Strategy’ strategy from day one to make healthcare understandable, affordable and accessible. Stability, Scalability, Customization and Progress (Stability, Scalability, Optimization and Progression) have been the core pillars of our technology.
The user journeys that we facilitate on our platform are sensitive and critical in nature and involve multiple stages with different participants supporting each stage of that journey. Therefore, it becomes even more important to have more and more digital automation at every step. With our focus on digitizing our operations, we are continuously working on changes that enable our users to have a seamless experience while engaging on our platform.
Q: While the pandemic has increased our dependence on health-tech, people are also more aware of their health data. How are you protecting user data and how do you see the regulatory landscape evolving? Answer: In healthcare, we deal not only with Personally Identifiable Information (PII) data but also Protected Health Information (PHI) data, which brings a dual challenge to the security of user data.
When we think about data security, we not only think about data leak protection, but also think about how we protect the data for the user for any reference at any time in the future. And provide users with easy to understand and meaningful information from that data. Data needs to be protected, whether it is in use or not. To ensure we follow a rigorous and holistic approach with encryption, SSL handshaking, data backup and archival, access authentication, security reviews. Q: What has cloud technology allowed you to do better when creating an integrated healthcare firm with both online pharmacy and diagnostics?
Answer: E-pharmacy, e-diagnostics and e-consults – all involve multiple stages and actors to complete the user journey, which requires an integrated and collaborative approach between different systems. For a seamless user experience, it needs information to flow through the various layers in an accurate and timely manner. The infrastructure and services we support on the cloud allow us to tie this journey together in the best possible way.
With firewalls for security, computing power, various storage options and networks available, we get enough support for all our use cases. On top of that we can scale up and down both horizontally and vertically at any time, which is good for the dynamics of that business. Being on AWS empowers us to have an edge in many aspects of running our business. With the technical expertise we get from the AWS team in terms of reviews and suggestions, we can further reduce our infrastructure costs.
We are also able to use our resources more effectively because we get an integrated and holistic view of all our planned infrastructure. With multiple availability zones and an increasing reliance on their resources, we are more confident in the overall availability of our technology platform. As a unique feature of cloud we get new infra as desired, which always helps in saving time to market for new launches, as no infra cliff has been added to the release cycle. This has enabled us to streamline our business operations and process in some cases, where technology interventions have helped in automation of some manual work and availability of information.